Founder of JWC Academy · Q Grader · Coffee Quality, Brewing & Sensory Trainer
Verified profile summary:
Nelson Lai founded JWC Coffee Academy and JWC Global. Professional Coffee Athletics records him as a Q Grader, the 2014 Malaysia Brewer Game Champion, coach of multiple Malaysian coffee champions, and a judge in Malaysian latte art, brewers cup and barista competitions.
Key Achievements
- Founder: JWC Coffee Academy and JWC Global.
- Coffee quality credential: Q Grader.
- Malaysia Brewer Game Champion: 2014.
- Competition coach: coach of Malaysia Latte Art Champions in 2015, 2016 and 2017, and Malaysia Brewers Cup Champion in 2016.
- Competition judge: judged Malaysian latte art, brewers cup and barista competitions in 2017.
Role at JWC Academy
Nelson’s strongest public entity position is Founder, supported by coffee-quality, brewing, judging and coaching experience. The validated page does not use “Director of Education” or “advisor to 50 establishments” because those exact claims were not supported by the reviewed public sources.
Teaching Focus
- Coffee quality and sensory evaluation
- Green-coffee and brewing fundamentals
- Café quality-assurance systems
- Competition calibration and coaching
Explore the JWC Academy lecturer team, meet Lucas Eng, or review the BMART diploma.